Nominations Open for the 4R Advocate Program

02nd Aug 2016 4R Consistent,4R Events,4R Partners,4R Practices,4R's in the Media,Implement the 4Rs,Right Place,Right Rate,Right Source,Right Time,

WASHINGTON, D.C., Aug. 1, 2016 – Nominations are now being accepted for the 4R Advocate program to recognize agricultural retailers and agricultural producers that are leading the way when it comes to implementing 4R nutrient stewardship on the farm.

“While the 4Rs are a set of principles that can vary by cropping system, our 4R Advocates showcase how these principles are applied in the field by working farmers and agronomists,” said Lara Moody, Senior Manager of Stewardship and Sustainability at The Fertilizer Institute. “Our excellent group of advocates serve as living models for farmers around the country looking to add 4R practices to their production operations.”

Now in its sixth year, the 4R Advocate Program has recognized 25 agricultural producers and retailers, farming 131,225 acres in 15 states. These forward-thinking individuals serve as examples by championing sound nutrient stewardship.

The 2017 4R Advocate winners will be announced in mid- December. Winners must be able to participate in an all-expense paid trip to the 2017 Commodity Classic which takes place March 2-4, 2017 in San Antonio, Texas. The 2017 4R Advocate growers and nominating retailers will be recognized during a TFI awards banquet at the Commodity Classic.

Nominations are due to TFI by October 31, 2016. More information on the application process can be found on the 4R website.

Raising awareness and adoption of 4R nutrient stewardship is a top priority for the fertilizer industry. The industry is working to educate fertilizer manufacturers and retailers, growers, and agricultural stakeholders about the 4Rs at agricultural trade shows, through company visits and other 4R speaking engagements. While the 4R messages from the fertilizer industry are being well received, we recognize that engaging agricultural producers and sharing 4R success stories from the field level will play a critical role in adoption of 4R nutrient stewardship practices.